All about economics on the web

In this article, we will take a look at what are the factors affecting consumer behavior. With other words we will take a look at what affects us when we are buying things. There are four main factors affecting our buying habits.
First are social factors. This group is about influences from our familly, our group [...]

When a company is estimating a demand for a certain product, it can look on market from many different aspects. By that, we know 5 different types of market. In this article, I will name them all and give a short description of each.
First we have “just a market”. This market is made out of [...]

This will be a short article about four problems of positioning that companies run on when trying to position their products on the market.
First problem is weak positioning. Companies sometimes do not tell strong enough what do they stand for. I can’t really think of any GOOD examples now, but IBM is a company that [...]