Frederick Herzberg – Motivation-Hygiene Theory or the Two factor theory
Simply said, Two factor theory of Frederick Herzberg talks about two things: Motivator Factors and Hygiene Factors.[ad#ad-4] He says, that in order to motivate your employees, you need to take care of all gygiene factors first and by that, you ensure them safe work enviroment and enable them to start “dreaming”. Once that’s done, you can start thingin about motivator factors. Things that will motivate your workers to work even better!
This is what wikipedia has to say about the Two factor theory:
Frederick Irving Herzberg (1923 – 2000) was a noted psychologist who became one of the most influential names in business management.
Herzberg proposed the Motivation-Hygiene Theory, also known as the Two factor theory (1959) of job satisfaction. According to his theory, people are influenced by two factors:
- Satisfaction, which is primarily the result of the motivator factors. These factors help increase satisfaction but have little effect on dissatisfaction.
- Dissatisfaction is primarily the result of hygiene factors. These factors, if absent or inadequate, cause dissatisfaction, but their presence has little effect on long-term satisfaction
We also suggest this relevant article if you have time: Abraham Maslow – Hierarchy Pyramid of Human Needs or Motivational Pyramid
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Tagged as herzberg, motivation, motivation of employees, Motivation-Hygiene Theory, Two factor theory + Categorized as Economy articles, Ladership & Management